
Marketing and Business Development Manager - South Korea
- 서울시
- 정규직
- 풀타임
- Influencer Marketing
- Plan and execute influencer campaigns (micro & macro) on multiple channels including Instagram, YouTube, Naver, etc.
- You will have end-to-end ownership on influencer marketing, from identifying, contacting, and negotiating with influencers, agencies, and group-buy partners.
- Track campaign performance, analyze, and optimize the data.
- Marketing support
- Support coordinating local marketing activities (e.g., group-buy campaigns, digital PR, SERP/blog seeding).
- Ensure marketing calendars and trackers are kept up to date.
- Support analysis of marketing performance (ROAS, traffic, conversion), preparing insights for weekly / monthly reviews.
- Business Development Responsibilities
- Assist with local demand planning and supply chain follow-ups
- Prepare local market research, competitive tracking, or ad-hoc analyses to support decision-making.
- Coordinate invoice submissions, PO documents, and help manage local finance tasks (with the team's guidance).
- You have 3+ years of proven experience in digital marketing, agencies, startups, ideally in a fast-paced consumer or e-commerce brand.
- A self-starter mindset: willing to own small projects end-to-end, learn quickly, and roll up sleeves to get things done
- You are proactive, organized, and focused on impact - someone who thrives in autonomy while driving execution.
- You're highly analytical and data-driven.
- You make decisions using KPIs, various data, and cost-efficiency metrics.
- You're comfortable with multi-tasking, creative iteration, and working across multiple channels and stakeholders.
- You're fluent in Korean (native) and English (both written and verbal) is a plus.