
Strategic Marketing – Applied OLED BU
- 경기도 평택시
- 정규직
- 풀타임
- Responsible for assessing existing and emerging OLED markets. Demonstrates comprehensive understanding of technical and business environments. Participates in the development and articulation of strategies to meet business objectives
- Integrates complex products into a coherent portfolio of products focused on OLED markets. Manages the portfolio like a “product” with clear positioning, market fit and execution plans
- Analyzes external and internal OLED data to identify market trends and opportunities, translating insights into strategic direction and compelling presentations.
- Drives the needs within targeted markets and analyzes the market segmentations, recommending high-potential segments and leading growth initiatives.
- Partners with management team and other marketing functions (product marketing) to ensure that overall marketing function is effectively meeting the organization’s strategic goals.
- Creates complex OLED product strategies that integrate seamlessly with Applied Materials’ broader product ecosystem, including synergies with PVD and CVD.
- Supports the vision and key deliverables for OLED product lines by driving program development activities including project schedules, milestones, and deliverables across development and high-volume manufacturing phases.
- Responsible for a portfolio of OLED products, ensuring alignment with customer technology roadmaps, internal R&D capabilities, and long-term business growth targets.
- Demonstrates depth and/or breadth of expertise in own specialized discipline or field
- Interprets internal/external business challenges and recommends best practices to improve products, processes or services
- May lead functional teams or projects with moderate resource requirements, risk, and/or complexity
- Leads others to solve complex problems; uses sophisticated analytical thought to exercise judgment and identify innovative solutions
- Impacts the achievement of customer, operational, project or service objectives; work is guided by functional policies
- Communicates difficult concepts and negotiates with others to adopt a different point of view
- Master/ PhD degree in Engineering, Business, or related field preferred.
- 5–8 years of experience in program management, product marketing, or strategic planning—ideally in display, semiconductor, or high-tech industries.
- Strong technical background of display or semiconductor preferred
- Proven ability to manage complex projects with multiple stakeholders and tight timelines.
- Strong analytical and strategic thinking skills.
- Excellent presentation and communication skills in English (written and verbal)
- Experience working in a global, matrixed organization.