
Music Marketing Manager – Korea (Disney Music Group)
- 서울시
- 정규직
- 풀타임
- Lead the development and execution of localized marketing strategies for Disney’s music content in Korea, ensuring campaigns are innovative, audience-driven, and aligned with global priorities.
- Own and manage end-to-end campaigns—from creative planning to launch—across soundtracks, catalog releases, and Korean local productions.
- Collaborate with internal teams (content, legal, brand, digital, integrated marketing) and external partners to ensure smooth music and video release processes.
- Oversee the collection of legal documentation from Korean songwriters and manage cue sheet creation and delivery for KOMCA and Soundmouse.
- Build and maintain strong relationships with key partners such as KOMCA, UMGK, UMPK, and local production companies to resolve rights, publishing, or campaign-related issues.
- Serve as the local lead for Disney Concerts-related initiatives, collaborating with presenters and media to amplify reach and drive audience engagement.
- Provide onboarding and guidance to music directors and production companies to ensure creative and legal alignment with Disney’s standards.
- Inspire licensees and partners with new campaign ideas, even outside of active launches, and act as a strategic thought partner across meetings and planning sessions.
- Create clear, insightful weekly reports for regional and global teams, highlighting performance, audience insights, and growth opportunities.
- Partner with digital marketing and social media teams to craft campaigns that resonate across platforms, tapping into both mainstream channels and emerging trends.
- Track campaign performance using analytics tools and surface actionable insights to refine strategy and optimize impact.
- Support administrative and publishing processes when needed, ensuring all music-related documentation and reporting is accurate and timely.
- Minimum 7 years of experience in music marketing, entertainment, digital media, or a related field.
- Proven ability to lead cross-functional campaigns from concept through execution and analysis.
- Strong knowledge of the Korean music industry, including local licensing, publishing, and concert promotion practices.
- Fluent in Korean and English, with excellent communication and stakeholder management skills.
- Digitally savvy, with hands-on experience using analytics and campaign management tools.
- Proficiency in Microsoft Office Suite, Adobe Creative tools (Photoshop, After Effects, InDesign), Keynote/PowerPoint, and project management tools like Airtable.
- A passion for music and an instinct for what captures audiences in a rapidly changing content environment.